2023年中国数字阅读行业观察:业态创新、技术赋能——基于《2023年度中国数字阅读报告》  

China's Digital Reading Industry in 2023:Business Format Innovation,Technology Empowerment——Based on the 2023 Annual China Digital Reading Report

作　　者：李弘 冯思然 Hong Li;Siran Feng(China Audio,Video and Digital Publishing Association,Beijing 100036,China)

机构地区：[1]中国音像与数字出版协会,北京100036

出　　处：《中国数字出版》2024年第3期37-45,共9页CHINA DIGITAL PUBLISHING

摘　　要：在政策引领和市场驱动之下,中国数字阅读行业所具有的思想文化价值和技术经济价值在2023年得到有效的提升和发展,全行业呈现业态持续创新、技术有效赋能的良好发展态势。未来,中国数字阅读行业将在“内容引导力”和“技术创新力”的有效推动下,实现更高质量的发展,更好助力全民阅读工作和书香中国建设。Under the policy guidance and market drive,the ideological and cultural value and technical and economic value of China's digital reading industry have been effectively promoted and developed in 2023,and the whole industry presents a good development trend of continuous business innovation and effective technology empowerment.In the future,China's digital reading industry will achieve higher quality development under the effective promotion of"content guidance"and"technological innovation",and better help the national reading work and the construction of scholarly China.

关 键 词：全民阅读 数字阅读 业态创新 内容引导力 技术创新力 

分 类 号：G230.7[文化科学]