乡村振兴背景下5G智慧电台在基层广播宣传阵地建设中的应用实践  

Application and Practice of 5G Smart Radio in the Construction of Radio Propaganda Fronts at Grassroots Level in the Context of Rural Revitalization

作　　者：徐蓉 Xu Rong(Hunan Broadcasting System,Hunan 410003,China)

机构地区：[1]湖南广播影视集团<湖南广播电视台>党委,湖南410003

出　　处：《广播与电视技术》2022年第11期16-21,共6页Radio & TV Broadcast Engineering

摘　　要：科学把握媒体深度融合发展的趋势和规律,把媒体服务回归到乡土大地,回归到“哪里有受众,哪里就应该有党媒”的基本要求上来,对加速推进主力军挺进主战场具有重要意义。在乡村振兴背景下,如何重视基层广播这一宣传阵地的意义和现状,使之不断适应农村受众需求,助推乡村振兴,对此,本文以5G智慧电台在县级乡村广播宣传建设中的实际应用为基础,调查研究智慧电台在乡村振兴、文化振兴中起到的实际作用,探究其背后的技术路径和服务模式。It is of great significance to speed up the main force’s march into the main battlefield to scientifically grasp the trend and law of the in-depth integration of media development, return media services to the local land, and return to the basic requirements of “where there are audiences, there should be party media”. In the context of Rural Revitalization, how to attach importance to the significance and status quo of grassroots radio, make it constantly adapt to the needs of rural audiences, and promote Rural Revitalization? Based on its actual application in the promotion and construction of broadcasting in counties and villages, this paper investigates the actual role played by 5G Smart Radio in rural and cultural rejuvenation, and also explores the technological pathways, service mode and innovative spirit behind 5G Smart Radio.

关 键 词：5G智慧电台 “科技+文化” 县级融媒体中心 广播事业 “三农”工作 乡村振兴 

分 类 号：G229.2[文化科学]