电子商务环境下商标侵权行为实证分析  

Empirical Analysis of Trademark Infringement under the E-commerce Environment

作　　者：吴元国[1] 李宝君[1] 陈瑶[2] 

机构地区：[1]哈尔滨商业大学法学院,哈尔滨150028 [2]黑龙江广播电视大学,哈尔滨150000

出　　处：《黑龙江省政法管理干部学院学报》2009年第5期67-69,共3页Journal of Heilongjiang Administrative Cadre College of Politics and Law

基　　金：黑龙江省自然科学基金项目(G2007-15)

摘　　要：电子商务环境下,企业商标权的战略保护已成为企业发展急需解决的重要课题。从电子商务概念和特征出发,结合实际案例对四种商标侵权行为进行分析,归纳概括各种侵权行为方式,解析侵权行为与现行法律规定的冲突与矛盾,可以为我国企业强化知识产权意识,完善相关电子商务环境下商标侵权行为法律法规提供镜鉴。On the basis of giving some introductions about the e-commerce,this article gives some specific analysis on four infringed case of trademark under e-commerce background,concluding some ways of infringement and introducing some conflicts among laws and torts.At the same time,it is requested that we must perfect our law system.We must establish and strengthen the conception of protecting the intellectual property right,in particular the trademark.Only in this way can we protect our benefit.

关 键 词：电子商务 商标 侵权行为 

分 类 号：D923.43[政治法律—民商法学]