牡丹江国内旅游市场开发策略探究  

Study on the domestic tourism market development strategies in Mudanjiang

作　　者：徐君[1] 

机构地区：[1]黑龙江农业经济职业学院,黑龙江牡丹江157041

出　　处：《佳木斯教育学院学报》2010年第4期60-61,共2页Journal of Jiamusi Education Institute

摘　　要：从当前国内现状来看,国内旅游市场在牡丹江旅游业的发展过程中一直占据着主导地位,国内旅游市场的发育状况直接决定着牡丹江旅游业的发展水平,本文的研究旨在对牡丹江国内旅游市场做进一步拓展,为牡丹江政府制定旅游决策与旅游企业规划管理提供了一定的科学参考。The domestic tourism market has been dominated in Mudanjiang tourism development in the current situation, the domestic tourism market development directly determines the level of tourism development in Mudanjiang, this paper aims at further expansion of domestic tourism market ,and provide some scientific reference for the government to make tourism business planning and management decision in Mudanjiang.

关 键 词：旅游市场 开发 策略 

分 类 号：F59[经济管理—旅游管理]