山西省本科院校面向大学生的体育宣传工作现状研究  

On Current Conditions of the P.E.Publicity Work in Shanxi Colleges and Universities

作　　者：赵杰[1] 

机构地区：[1]山西大学体育学院,山西太原030006

出　　处：《搏击（体育论坛）》2009年第1期41-43,共3页Sport Forum

摘　　要：体育宣传工作为高校精神文明建设、和谐校园的构建发挥着重要的作用。随着高校体育宣传内容与形式的增加,宣传的作用和效果日益明显,体育宣传工作越来越被人们所重视。作为宣传对象的大学生在接受高校体育宣传的同时必然会受到一定的影响,因此,文章对山西省本科院校体育宣传工作对大学生的影响情况进行了分析和研究,并得出相应结论,以期为相关部门加强和改进高校体育宣传工作提供理论参考。College sports publicity for the building of spiritual civilization and harmonious construction of the campus plays an important role.With college sports content and forms of propaganda and increase the role and effectiveness of propaganda is increasingly clear,sports publicity is increasingly being valued by the people.As the target audience of university students in college sports at the same time publicity is bound to be a certain degree of influence and change,so this study of undergraduate institutions in Shanxi Province sports publicity impact on college students conducted research and analysis,and in response to the conclusions drawn,for the relevant departments in colleges and universities to strengthen and improve the work of sports publicity and provide a theoretical reference.

关 键 词：大学生 体育宣传工作 现状研究 

分 类 号：G807.4[文化科学—体育训练]