基于虚拟现实技术新一代电子商务模式研究  

Study on Electronic Business of New Generation Model Based on Virtual Reality Technology

作　　者：王汝传[1] 刘宜金[1] 

机构地区：[1]南京邮电学院计算机科学与技术系,南京210003

出　　处：《系统仿真学报》2001年第S2期330-332,335,共3页Journal of System Simulation

基　　金：江苏省计算机信息处理重点实验室开放课题基金资助项目

摘　　要：目前电子商务的应用正在不断普及和发展,因HTML语言局限性,在Internet上商务信息都是以二维方式来表现,缺少真实感,随着计算机网络技术发展和带宽的提高,以虚拟现实技术为基础的三维空间信息将成为现实,本文是研究将虚拟现实应用于电子商务的一种新模式,同时给出开发一个网上虚拟书店的应用实例。The application of electronic business is developing very fast. Because of the limitations of HTML, the business information on the Internet is presented by way of 2D,lacking a sense of reality. With the developing of computer network technology and broad band technology, the 3D space information based on visual reality technology comes true. In this article, a new generation model of electronic business based on visual reality is proposed, and at the same time, an application example of developing a network visual bookstore is given.

关 键 词：虚拟现实 电子商务 虚拟书店 

分 类 号：TP391.9[自动化与计算机技术—计算机应用技术]