公平关切下的供应链库存与定价决策  

Inventory and Pricing Decisions in Supply Chain Under Fairness Concerns

作　　者：刘树人[1] 黄颖娜[1] 陈丽丽[1] 

机构地区：[1]湘潭大学数学与计算科学学院,湖南湘潭411105

出　　处：《中国管理科学》2013年第S2期474-479,共6页Chinese Journal of Management Science

基　　金：国家自然科学基金资助项目(71301160);中国博士后科学基金资助项目(2012M520420)

摘　　要：引入一个公平关切系数,研究公平关切如何影响供应链中批发价格契约下的库存与定价决策。研究发现,仅零售商公平关切时唯一影响的决策变量是制造商的最优批发价格,而零售商的最优零售价格和订购量与传统情况是一致的;反之,仅制造商公平关切时,制造商的最优批发价格和零售商的最优零售价格随公平关切程度的增加而递减,但最优订购量随公平关切程度的增加而递增。并且,零售商的公平关切不改变供应链系统的利润,但制造商的公平关切对供应链系统利润有显著影响。In this paper,the coefficients of fairness concerns are introduced to study the impact of fairness concerns on the inventory and pricing decisions in a supply chain with wholesale price contract.The research show that,the only optimal wholesale price is influenced under the case of the only retailer fairness concerns,but the optimal retail prices and the optimal order quantity are consistent with the tradition.In contrast,the optimal wholesale price and the optimal retail price decrease with the increasing fairness preference under the case of the only manufacturer fairness concerns,but the optimal order quantity increases with the increasing fairness preference.Furthermore,the only retailer fairness concerns do not affect the supply chain profits,but the only manufacturer fairness concerns do.

关 键 词：供应链管理 公平关切 库存 定价 

分 类 号：F253.4[经济管理—国民经济] F224