论电子商务案例教学模式与能力培养  

Electronic Business Case Teaching Model and Ability Developing

作　　者：王传昌[1] 

机构地区：[1]湛江师范学院信息科技学院,广东湛江524048

出　　处：《湛江师范学院学报》2004年第3期118-121,共4页Journal of Zhanjiang Normal College

摘　　要：电子商务专业的培养目标是造就电子商务人才,而为社会所需要的电子商务人才所应具备的不仅是理论知识,更重要的是知识运用能力,因此理论知识的掌握和考试过关都不是教育的最终目的.电子商务专业案例教学模式实际上是对电子商务专业教学方式尤其是培养模式的探索,它通过案例的索引,增加专业知识的实用性和综合性,培养学生实际技能与综合能力,增强就业竞争力.The electronic business major aims to train the students to engage in E-trade. To meet the social needs, the students should not only acquire the theoretical knowledge, but also need to develop their ability to use knowledge. Therefore, the ultimate goal is neither the acquisition of the theoretical knowledge, nor the passing of exams. The electronic business case teaching model is, in fact, an inquiry into the way of teaching and student-development. Through case studies, which is practical and comprehensive in applying theory into practice, the students'practical skills and general ability will be developed, and thus enabled to compete better in their job hunting after graduation.

关 键 词：案例教学 社会需求 综合能力 能力培养 专业发展 

分 类 号：C931[经济管理—管理学] TP393[自动化与计算机技术—计算机应用技术]