违法网络广告的法律责任问题研究  

The Study on Legal Responsibility of Illegal Network Advertisement

作　　者：郭娅丽[1] 王兵 

机构地区：[1]华北工学院法学系,山西太原030051 [2]山西正豪律师事务所,山西运城044000

出　　处：《华北工学院学报（社会科学版）》2004年第3期42-45,共4页

摘　　要：本文从网络广告的特点入手 ,总结出常见的违法网络广告的七种表现形式 ,从民事责任、行政责任、经济责任、刑事责任四个层次研究探讨完善其法律责任追究制度 ,并提出具体的措施 ,使之对网络广告的规范更加有效 ,充分发挥网络的积极功能。This paper discusses the features of network advertisement,gives a summary of seven aspects of the frequently illegal advertising behavior. Then, it studies the run system of legal responsibility from the four levels of civil responsibility, administration responsibility, economical responsibility and penal responsibility. In the end, it proposes some measures to perfect the run system, to make effective the normalization of the network advertisement and bring network into active play.

关 键 词：违法网络广告 法律责任 表现形式 法律责任追究制度 民事责任 行政责任 经济责任 刑事责任 

分 类 号：D922.294[政治法律—经济法学]