西部体育产业开发的思路及对策  

Directions and Policies for the Development of Sport Industry in Western China

作　　者：祝莉[1] 

机构地区：[1]西南财经大学体育部,四川成都610072

出　　处：《体育科学》2002年第3期46-49,共4页China Sport Science

基　　金：国家体育总局社会科学;软科学基金资助项目(项目文号:352ss01060)

摘　　要：采用文献资料、实地考察等方法,对西部体育产业开发的优势、机遇和基础作了分析和论证,结论:抓住西部大开发的历史机遇,能够实现体育产业跨越式发展。建议:研究和制定有利于发展西部体育产业的政策;进一步培育和开发体育市场;实现西部体育产业的超常规发展;建设体育经济管理人才队伍;促进西部体育资源的优化配置。Through literature study and on-the-spot investigation,the thesis analyses and demonstrates the advantages, opportunities and bases for the development of sport industry in western China.Conclusions :The development of western China is a great historical opportunity for realizing a rapid development of its sport industry.Suggestions :Policies beneficial to the development of sport industry in western China must be discussed and formulated.To further fostered and develop sport market.Realize a rapid development of sport industry in western China.Cultivate groups of talented brains for management of sport industry.Optimize the distribution of sport resources in western China.

关 键 词：体育经济 体育产业 开发 对策 

分 类 号：G80-05[文化科学—运动人体科学]