企业价格竞争的最优化模型  

The Optimization Model for Price Competition among Enterprises

作　　者：李军[1] 

机构地区：[1]五邑大学管理学院,广东江门529020

出　　处：《五邑大学学报（自然科学版）》2004年第4期1-6,共6页Journal of Wuyi University(Natural Science Edition)

基　　金：广东省自然科学基金项目(021352).

摘　　要：在行业结构分析和行业组织分析的基础上,利用市场供给与需求理论及价格弹性理论,将行业中企业间的竞争与 5 大因素联系在一起,提出了企业价格竞争模型及其循环迭代的求解方法. 论文的根本主旨就是要将行业结构模型的定性分析和行业组织模型的定量分析有机地结合在一起,从而转化为企业竞争的决策支持工具,实现数学模型的系统数据驱动.Based on an analysis of the structure and organization of an industry and by using the theory of market supply and demand as well as the price elastic theory, this paper links the competition among enterprises in a industry to five factors that determine industry attractiveness and potential profitability. In addition, the paper builds a model of price competition and gives an iterative procedure that is employed to solve the model. The main aim of the paper is to combine the qualitative analysis of the structural model with the quantitative analysis of organizational model. To do so, we can turn the mathematical model into a support tool for decision-making and realize the mathematical model driven by systematic data.

关 键 词：企业竞争 供给与需求 数学模型 迭代算法 

分 类 号：F224.3[经济管理—国民经济]