我国职业体育俱乐部融资现状、制约因素及策略  

Current situation of and restriction factors in and strategy selection for the financing of professional sports dubs in China

作　　者：卢文云[1] 熊晓正[2] 邓运来[1] 

机构地区：[1]电子科技大学体育部,四川成都610054 [2]北京体育大学管理学院,北京100084

出　　处：《体育学刊》2005年第1期128-131,共4页Journal of Physical Education

摘　　要：分析了我国职业体育俱乐部的融资现状和制约因素 ,在此基础上根据现代企业经营理论 ,提出了当前我国职业体育俱乐部的融资策略。Difficult financing is a choke point that restricts the development and expansion of professional sports clubs in Chi- na. The author analyzed the current situation of and restriction factors in the financing of professional sports clubs in China, and set forth some strategies for the financing of professional sports clubs in China currently on the basis of the said analysis and according to the theory of management of modern enterprises.

关 键 词：内源融资 外源融资 职业体育俱乐部 

分 类 号：G812.17[文化科学—体育学]