我国生态旅游者特征与激励因素研究——以陕西太白山国家森林公园为例  

ON CHINESE ECOTOURISTS CHARACTERISTICS AND MOTIVATIONAL FACTORS: MAKING THE SHAANXI TAIBAI NATIONAL PARK AS AN EXAMPLE

作　　者：黎洁[1] 

机构地区：[1]西安交通大学公共政策与管理学院,中国陕西西安710049

出　　处：《经济地理》2005年第5期720-723,727,共5页Economic Geography

基　　金：西安交通大学211项目"复杂多变环境的管理创新研究"资助

摘　　要：文章在国内外相关研究综述的基础上,采用问卷调查,对陕西太白山国家森林公园的生态旅游者特征与激励因素进行了实证研究。采用因子分析,对这些生态旅游者提取了3个推式激励因素和2个拉式激励因素。结果也显示,陕西太白山国家森林公园的旅游者已初步具有生态旅游者的特征,尤其是他们的NEP值和受教育程度高,但仍然较多地具有城市周边地区休闲度假者的特征。According to the relevant literature and field surveys, the paper makes a positive research on the characteristics and motivations of the ecotourists in the Taibai National Park, Shaanxi Province. With the factor analysis, the visitors in the National Park have three push factors and 2 pull factors. The research also shows that the visitors have .some primary characteristics of the strict ecotourists, esp. their NEP are high and with higher education levels, but most of them are still urban recreationists.

关 键 词：生态旅游者 NEP值 因子分析 推式因素 拉式因素 

分 类 号：F590[经济管理—旅游管理]