论中国乡村旅游发展的新趋势  

Discussions on the New Trends of Rural Tourism Development in China

作　　者：王云才[1] 许春霞[1] 郭焕成[2] 

机构地区：[1]同济大学建筑与城市规划学院,上海200092 [2]中国科学院地理科学与资源研究所,北京100101

出　　处：《干旱区地理》2005年第6期862-868,共7页Arid Land Geography

基　　金：教育部人文社会科学研究专项任务项目(01JD630012)

摘　　要：从中国乡村旅游发展的实践和理论研究来看,中国乡村旅游在空间特种上存在城郊、景郊和村寨型三种类型,从开发模式上以农业观光和农家乐为主体,乡村旅游不仅仍处在低水平开发阶段,而且存在经营理念低俗化、品牌定位趋同化、乡土文化城市化、管理模式混乱化和产业组织自发化的五大问题。立足于中国乡村旅游发展实践,结合西方发达国家经验,从加强特色,挖掘文化,强化基地的新理念出发,文章提出了主题农园、主题博物馆、主题文化村落、企业庄园和产业庄园5种乡村旅游发展的新形态和新模式。Viewing from of rural tourism development and rural tourism researching advancement, there are three kinds of spatial patterns located individually in outskirts of cities, surrounding sights and in the traditional villages, and they have been gradually dominated by agricultural tourism and tourism experience in framers＇ families in China since recent years. The development of rural tourism in China is still at the low level. Moreover, there are five problems in developing rural tourism, i.e., the unenlightened business conception, similarity of sight positioning, urbanization of local culture, laggard management modes and independent industrial development. Based on the practices of rural tourism development and combined them with the experienee of western countries, in this paper five new modes of developing rural tourism are put forward from the new ideas of emphasizing the local characteristics, exploiting the local culture and enhancing the base construetion, and the new modes include the thematic farming gardens, thematic rural museums, thematic cultural villages, enterprise villas and industrial developing bases. As the conclusions of this research, four suggestions are put forward for developing rural tourism.

关 键 词：中国 乡村旅游 发展趋势 发展战略 发展模式 

分 类 号：F592.3[经济管理—旅游管理]