论提高边际消费倾向与发展我国体育产业  

Improve the Marginal Consume Tendency and Develop the Sports Industry

作　　者：宋光春[1] 颜斌[1] 

机构地区：[1]山东理工大学体育学院,山东淄博255049

出　　处：《西安体育学院学报》2006年第2期10-13,共4页Journal of Xi'an Physical Education University

摘　　要：采用文献资料、逻辑推理等方法,从宏观经济学角度探讨在我国总需求不足的情况下,发展体育消费、推动体育产业发展的关键所在。认为从提高边际消费倾向入手,通过乘数效应扩大体育消费,从而推动整个体育产业的发展是目前我国宏观经济管理的现实选择。我国边际消费倾向持续走低、体育消费水平总体不高主要是受居民经济行为的一般倾向、预期的不确定性、社会保障制度、收入分配差距等因素影响。全面建设小康社会的指标体系,有利于我国提高边际消费倾向,使体育产业作为新经济增长点的形象更加突出。The investigating document data method and the logical inference method are used. At the angle of the macroscopic economy, with not enough total demand, the text is to discuss what is the key to develop sport consume and push the development of the sport industry, and analyses its reasons. The actual choice of our macroscopic economic management is to start with improving the marginal consume tendency, enlarge the sport consume by multiplier effect, so as to push the development of whole sport industry. The marginal consume tendency is descending continually and the sport consume level is not high, the reasons are caused mainly by the general tendency of the country economic action, the indefinite of the future, the society ensure system, the difference of the income and so on. The realization of the target system of all - round building the comfortable society is benefit to improve the marginal consume tendency and make the impression outstanding of the sport industry as the new economic development point.

关 键 词：边际消费倾向 体育消费 体育产业 

分 类 号：G80-05[文化科学—运动人体科学]