山东省红色旅游的开发策略研究  

Exploiture Measure Research for Developing Red Tourism of Shandong Province

作　　者：窦蕾[1] 

机构地区：[1]山东师范大学人口.资源与环境学院,山东济南250014

出　　处：《资源开发与市场》2006年第3期303-304,285,共3页Resource Development & Market

摘　　要：山东省红色旅游资源丰富,具备发展红色旅游的先决条件。阐述了山东省红色旅游资源概况,分析了该省发展红色旅游的优劣势和红色旅游客源市场的类型,在此基础上提出了红色旅游的开发策略以及在旅游开发中应注意的问题。This paper presented the general status of red tourism of Shandong Province, analyzed the strengths, weaknesses for developing red tourism of Shandong Province and the types of generating tourists＇ market of red tourism. On this basis, some suggestion and some questions which were avoided were proposed.

关 键 词：山东省 红色旅游 红色旅游景区 红色旅游产品 

分 类 号：F592.752[经济管理—旅游管理]