关于城市燃气市场燃器具产品运作的思考  

Considerations of Operational Model of City Gas Appliances

作　　者：王羿 

机构地区：[1]中国燃气控股有限公司,深圳518033

出　　处：《中国能源》2006年第6期31-34,共4页Energy of China

摘　　要：随着我国经济的快速发展与能源需求的日益增长,天然气在我国的能源战略中逐渐扮演起越来越重要的角色。根据权威预测,到2020年,我国的天然气需求将由现在的300亿m3 激增至2000亿m3。天然气在我国能源消费结构中的比重将由目前的2％提高到10％。在这种席卷全球的能源替代变革与广泛的泛行业的市场化过程中,我国各级城市的燃气企业正面临空前的营销变革挑战与机遇。其中,借助燃气企业自身固有的背景、品牌优势与资源,大力拓展泛行业领域的赢利模式——尤其是燃器具行业产品经营正成为各类城市燃气企业的选择。Along with the rapid economic development in China and the growing demand or energy, natural gas is becoming an important role in the Energy Strategy. During the global energy revolution and the market-based development process of inter-industries, it makes the gas enterprises in the different level cities to face the marketing revolution challenges and opportunities. In the virtue of the advantages and resources of the gas companies＇ background and brand, to extend the inter-industries＇ profitable model is becoming a choice for the different gas enterprises, typically in the operation of gas appliance Industry.

关 键 词：城市燃气行业 燃器具行业 运做模式 

分 类 号：F426.8[经济管理—产业经济]