民办高校新闻宣传面临的问题和对策  

Problems That News Propaganda of Non-governmental Institutions of Higher Learning Faces and Measures to be Taken

作　　者：金菊爱[1] 

机构地区：[1]浙江树人大学人文学院,浙江杭州310015

出　　处：《浙江树人大学学报（人文社会科学版）》2006年第3期25-27,共3页Journal of Zhejiang Shuren University(Humanities and Social Sciences)

基　　金：2004年浙江省教育厅科研计划项目(编号20041163)

摘　　要：新闻宣传是社会发展的强大推动力,也是高校发展的一个重要推动因素。本文分析了民办高校在新闻宣传方面存在的问题,探讨了加强民办高校宣传工作的对策,使新闻宣传工作为民办高校的改革与发展提供源源不断的精神动力和舆论支持。News propaganda is a powerful motive force for the social development as well as an important driving factor for the development of institutions of higher learning. The paper analyses the problems existing in the news propaganda of non-governmental institutions of higher learning and presents the measures to strengthen the propaganda work in non-governmental institutions of higher learning so as to provide continuous spiritual motive force and support from public opinion for the reform and development of non-governmental institutions of higher learning.

关 键 词：民办高校 新闻宣传 问题 对策 

分 类 号：G648.7[文化科学—高等教育学]