奥运会体育风险和保障的发展走向研究  

Research into the Developmental Trends of Sports Risk and Insurance in Olympic Games

作　　者：潘书波[1] 

机构地区：[1]沈阳师范大学体育科学学院,沈阳110034

出　　处：《天津体育学院学报》2006年第5期401-403,共3页Journal of Tianjin University of Sport

基　　金：国家体育总局体育社会科学;软科学研究项目(项目编号:746ss05009)

摘　　要：运用风险和保障理论,采用文献资料、调查访问、综合分析等方法,对奥运会体育风险和保障运营机制、中国体育风险投资的涵义、运行机制和内容、存在问题、发展走向等进行了综合剖析,并从多角度提出了具体的体育风险控制与保障的管理措施,以避免体育风险投资可能造成的损失,为中国体育风险投资的健康发展提供决策参考。Based on the insurance risk theory, this paper adopts literature method, investigation and interview method and generalized analysis method to analyze the Olympic Games sports risk and insurance operation mechanism. In view of Olympic Games sports risk and the present insurance situation, the corresponding countermeasures are proposed to help risk and insurance industries in China to participate in 2008 Olympic Games. This article tries to make comprehensive analysis of the definition of Chinese sports risk investment, the operation mechanism and content, the existing problems, the developmental trends and so on to put forward the concrete management measures of sports risk control and insurance from different angles in order to avoid the loss possibly caused by the sports risk investment. Such strategies provide the policy-making reference for the healthy development of sports risk investment in China.

关 键 词：奥运会 体育风险体育保障 

分 类 号：G80-05[文化科学—运动人体科学]