基于交易成本节约视角的旅游景区治理模式选择研究  

A Study of Mode Selection of Tourism Areas Management:A Trade-cost-based Perspective

作　　者：吴三忙[1] 李树民[1] 

机构地区：[1]西北大学经济管理学院,陕西西安710127

出　　处：《旅游科学》2006年第4期24-28,32,共6页Tourism Science

基　　金：国家社会科学基金项目阶段性研究成果(046qy068)

摘　　要：选择适当的景区治理模式在本质上是为了节约交易成本。本文根据我国的现实条件,提出了4种旅游景区治理模式,并从交易成本节约的视角对这4种模式进行了比较分析,得出当前我国一般旅游景区的最佳治理模式是由某一社会资本所有者对旅游景区进行长期垄断经营,同时根据这一结论提出了一些具体的政策建议。The essential purpose of selecting a suitable management mode is to reduce trade cost. In accordance with the factual conditions of China, this paper suggested four distinctive modes for managing tourism areas, and made a comparative analysis of the four management modes from trade cost reducing perspective. It concluded that the best mode is to entitle a social capital proprietor to monopolize the management of a tourism area in the long-term. With this conclusion the paper suggested some specific Policy solutions.

关 键 词：旅游景区 治理模式 交易成本 

分 类 号：F590[经济管理—旅游管理]