抓住奥运机遇,加快青岛海洋旅游发展  

Seizing the Opportunity of the Olympic Games to Expedite the Development of Qingdao Marine Tourism

作　　者：柏鹤[1] 董瑞芝[1] 

机构地区：[1]中国石油大学(华东)人文社会科学学院,山东青岛266555

出　　处：《长春师范学院学报（自然科学版）》2006年第5期86-90,共5页Journal of Changchun Teachers College

基　　金：中国石油大学研究生院创新基金项目(编号S2005-7)

摘　　要：青岛作为一个拥有得天独厚海洋资源的旅游城市,面临着2008年北京奥运会唯一伙伴城市的良好契机,在海洋旅游产业的发展方面有着巨大的优势与潜力。尽管如此,青岛在“海”的文章上始终做得不够。本文首先分析青岛发展海洋旅游产业的优势与劣势,在此基础上,再分析如何利用好此次奥运机遇,加快青岛海洋旅游产业的发展。Facing with the opportunity of the only company city of Beijing to hold the Olympic Games 2008, Qingdao, as a tourist city possessing richly marine resources, has enormous advantages and potentialities in developing its own marine tourism industry. Even so, there are still many deficiencies in the aspect of ＂sea＂ in Qingdao. This article mainly analyze the advantages and disadvantages in Qingdao＇s developing the marine tourism industry, on this basis, make suggestions on how to make good use of this Olympic Games opportunity, in order to quicken the development of marine tourism industry of Qingdao.

关 键 词：海洋旅游 青岛市 旅游形象 海洋旅游产品 海洋环境 

分 类 号：F590[经济管理—旅游管理]