浅谈我国图书连锁经营的发展对策  

Development Countermeasures on Books Chain-store Management in China

作　　者：牛晓宏[1] 

机构地区：[1]武汉大学信息管理学院,湖北武汉430072

出　　处：《湖北广播电视大学学报》2006年第6期123-124,共2页Journal of Hubei Radio & Television University

摘　　要：图书连锁经营是我国图书零售市场发展的必然之路,本文针对我国图书连锁经营的发展现状,给出了发展我国图书连锁经营的几点对策,为图书连锁经营的进一步深入开展提供一定的启示。Books chain- store management, as one revolution, which is necessary in book retail market Based on present situation of our country books chain - store management, the paper gives several countermeasures about books chain - store management in China, provides certain enlightenment for further research.

关 键 词：图书 连锁经营 发展对策 

分 类 号：G239.2-F[文化科学]