民间美术色彩在现代招贴设计中的应用  

Application of Folk Art Colors in Modern Poster Design

作　　者：张莉娜[1] 

机构地区：[1]烟台大学,烟台264005

出　　处：《包装工程》2007年第3期161-162,165,共3页Packaging Engineering

基　　金：山东省艺术科学重点课题(200607019);烟台大学人文社会科学青年基金课题(jj06z28)

摘　　要：从具有本土文化底蕴的民间美术的色彩出发,论述其在现代招贴设计中呈现的意义与价值,并从民间美术的色彩与设计创意、图形信息传达、文字意境表述等诸关系的分析中探讨民间美术的色彩在现代招贴设计中的可行性及对提高现代招贴设计文化内涵及底蕴的作用。The significance and practical value of folk art colors in the modem poster design were discussed from the details of local folk art colors. The application feasibility and the functions of folk art colors in modem poster design were discussed to improve cultural connotation of modem poster design and from design creativity, graphic information, and character implication.

关 键 词：民间美术的色彩 设计创意 图形信息 文字意境 

分 类 号：J525[艺术—艺术设计]