谈云南花卉网络营销过程中的花卉贮运问题  

Discussion on Questions of Storage in the Process of Flower Online Marketing in Yunnan

作　　者：匡玉兰[1] 

机构地区：[1]云南财经大学计算机科学系,昆明650221

出　　处：《商品储运与养护》2007年第2期42-43,共2页Storage Transportation & Preservation of Commodities

摘　　要：由于花卉产品具有鲜活性的特点,花卉网络营销虽然能在短时间内成交,但储运过程要求速度快、不破损、保鲜好。因此,对花卉的采摘、包装、装载、运输、贮藏等各个环节提出了较高的要求。针对云南花卉运输、贮藏等环节存在的问题,提出建设性的解决方案。Because the flower product has the fresh characteristic, though flower online marketing may close a deal in short time, the process of preservation and transportation demand highly speed, no damage and keeping fresh well. So it demands highly in many links such as picking, packing, loading, transportation and storing. Be aimed at the question exits in these links of YunNan flower; raise some constructive program to solve them.

关 键 词：网络营销 保鲜冷链 鲜切花 

分 类 号：F760.4[经济管理—产业经济]