层次分析法在博客评价中的应用  

Application of Analytic Hierarchy Process in Blog Evaluation

作　　者：张玥[1] 朱庆华[1] 黄奇[1] 

机构地区：[1]南京大学信息管理系,南京210093

出　　处：《图书情报工作》2007年第8期76-79,共4页Library and Information Service

基　　金：国家社会科学基金项目"网络信息资源评价指标体系的建立和测定"(项目编号:04BTQ023)研究成果之一

摘　　要：从博客概念入手,阐述建立科学而实用的博客评价体系的必要性和意义,从博客的内容、页面的架构、构建者和参与者的互动性以及构建者的影响度4个方面构建一套对博客进行评估的指标体系,并且运用层次分析法获取各指标的权重,最后选取国内图书情报界两个较具影响力的博客进行实证分析,以期为博客构建者提供参考建议。From the concept of blog, This paper elaborates the necessities and meanings of establishing scientific and practical evaluation criteria system of blogs, so as to recommend some good blogs to internet users and offer some references to the bloggers. Then, it puts forward a set of evaluation criteria of blogs and an evaluation system which is built by using analytic hierarchy process. At last, the paper takes two blogs as examples to provide further practical analyses, so as to provide suggestions for blog constructors.

关 键 词：博客 博客评价 层次分析法 AHP 

分 类 号：G206[文化科学—传播学]