竞争优先权与生产绩效关系的实证研究  

An Empirical Study of Competitive Priorities and Manufacturing Performance

作　　者：刘希龙[1] 季建华[1] 

机构地区：[1]上海交通大学安泰经济与管理学院,上海200052

出　　处：《上海交通大学学报》2007年第7期1049-1052,1057,共5页Journal of Shanghai Jiaotong University

摘　　要：针对中国企业的实际情况设计调查问卷,重点研究运营战略中的竞争优先权与生产绩效的关系问题.数据统计分析的结果表明:交货优先和柔性优先战略对企业的整体绩效产生显著的影响,而成本优先、交货优先和柔性优先战略则对企业的相应绩效具有显著的影响,但质量优先战略对企业整体绩效和质量绩效的影响均不显著.本文结果对于企业经理选择运营战略以达到确定的绩效目标具有一定的指导意义.Questionnaires were designed to make a survey about the relationship of competitive priorities and manufacturing performance in China based on the Chinese actualities. The results .show that delivery priority and flexibility priority have significant positive impact on the overall performance of firm, moreo- ver, cost priority, delivery priority and flexibility priority have significant impact respectively on the cost performance, delivery performance and flexibility performance, but it is not significant to quality priority. The results will have some instructing significance for firm leaders to choose appropriate operations strategies.

关 键 词：运营战略 竞争优先权 生产绩效 实证研究 

分 类 号：F406[经济管理—产业经济]