东南亚旅游业危机管理及对策研究  

A Research on the Management of Tourist Crisis in South-east Asia and Its Countermeasures

作　　者：宋一兵[1] 

机构地区：[1]华南师范大学旅游系

出　　处：《东南亚纵横》2007年第8期37-40,共4页Crossroads：Southeast Asian Studies

摘　　要：旅游产业由于其在增值、就业等方面的突出作用而被许多国家重视。近几十年来，全球旅游业的发展十分迅猛，自1994年起，旅游业就一直是全球最大的创汇产业。到2004年，东南亚地区的国际游客已达到4996．39万人次，为世界所瞩目。The crisis that took place in recent years in southeast Asia affects greatly to the tourist industry here. By concluding the crisis affairs of tourist industry in southeast Asia, the paper analyzes the situation and characteristics in controlling the crisis of the tourist industry in southeast Asia, proposing the way and strategy of crisis management to the tourist industry in southeast Asia.

关 键 词：东南亚地区 旅游业 危机管理 旅游产业 国际游客 就业 创汇 

分 类 号：F592.3[经济管理—旅游管理]