关于我国体育彩票市场产品类型的研究  

Research on Market Production Type of Sports Lottery in China

作　　者：戴狄夫[1] 

机构地区：[1]湖南财经高等专科学校体育部,湖南长沙410205

出　　处：《吉林体育学院学报》2007年第1期14-15,共2页Journal of Jilin Sport University

摘　　要：我国体育彩票自1994年发行以来,取得了飞速发展。但与此同时,体育彩票与福利彩票之间的同质恶性竞争亦愈演愈烈。运用文献资料、专家访问等研究方法,分析了我国体育彩票现有市场产品类型,论证了彩票与市场结构之间的关系,并在此基础上,重新确立了我国体育彩票的市场产品类型。Our country sport lottery has distributed since 1994,has obtained the rapid development.But at the same time,between the sport lottery and the welfare lottery ticket homogeneity malignancy competition is also increasingly fierce.In view of this,the author utilizes literature material,expert visit and other research techniques,has analyzed our country sport lottery existing market produce type,has proven between the lottery ticket and the market mechanism relations,and in this foundation,has re-established our country sport lottery market production type.

关 键 词：体育彩票 市场结构 市场产品类型 

分 类 号：G80-05[文化科学—运动人体科学]