集装箱班轮舱位定价模型  

A Pricing Model of Container Liner Shipping

作　　者：阳成虎[1] 王翠红[2] 杜文[1] 

机构地区：[1]西南交通大学交通运输学院,四川成都610031 [2]西南交通大学电气工程学院,四川成都610031

出　　处：《系统工程》2007年第4期37-41,共5页Systems Engineering

摘　　要：基于收益管理的思想对集装箱舱位定价进行定量研究。首先对集装箱班轮运输业应用收益管理的可行性及研究的问题进行了描述,接着建立了以期望收益最大化为目标,需求服从泊松分布和保留价格服从指数分布的集装箱舱位定价模型,得到了舱位最优定价方程,最后对最优价格的性质进行了分析,并应用了算例进行验证。Based on revenue management, a pricing model of container liner shipping is studied quantitatively. Firstly, the feasibility of the application of revenue management in container liner shipping industry and the problem concerned is deseribed. Then,to gain maximum expected revenue, a pricing model of container liner shipping is proposed. The optimized pricing equation is drawn under the condition that demand is a Poisson process and reservation price is exponential distribution. Finally, the characters of optimal price are drawn and numerical example is provided.

关 键 词：集装箱班轮 定价 收益管理 

分 类 号：U169[交通运输工程]