双寡头市场下可替代产品的价格与交付期决策模型  

A Price and Delivery Time Decision Model for Substitutable Products in Duopoly Markets

作　　者：邵建军[1] 柯大钢[1] 王军平[2] 

机构地区：[1]西安交通大学管理学院,陕西西安710049 [2]西安交通大学机械工程学院,陕西西安710049

出　　处：《系统工程》2007年第11期41-47,共7页Systems Engineering

摘　　要：针对价格、时间敏感需求,研究双寡头市场下可替代产品的价格与交付期决策问题。构建了相关决策模型,对模型进行最优性分析,在此基础上提出一个求解最优解的算法。通过数值算例,探讨不同企业及市场特征对竞争策略的影响。研究结论可以为相关企业进行产品价格与交付期决策提供有益的指导。This paper investigates the problem of price and delivery time decisions when demand is sensitive to both the price and delivery time in duopoly market. A model is developed and the existence of the optimal solution is analyzed. Based on the analysis, an algorithms procedure is provided. Through a numerical study, we illustrate how the different firms and market characteristics would affect the competition results. Our conclusion is helpful to the firms in price and delivery time competition.

关 键 词：双寡头市场 可替代 价格 交付期 决策 

分 类 号：F224[经济管理—国民经济]