基于创业机会特征的新创企业竞争性行为研究  

The study on the competitive action of new ventures based on the characteristics of entrepreneurial opportunity

作　　者：林嵩[1] 姜彦福[2] 

机构地区：[1]中央财经大学商学院,北京100081 [2]清华大学中国创新研究中心,北京100084

出　　处：《科研管理》2008年第1期48-51,65,共5页Science Research Management

基　　金：教育部人文社会科学重点研究基地重大项目(04JJD630002)支持

摘　　要：现有的新创企业竞争性行为研究主要是从战略管理的角度出发,缺乏深层次的理论研究。基于对于创业机会的深入分析,本文建立了一个最大化收益的优化模型,对新创企业的创业机会和竞争性行为之间的关系进行了分析和探讨,指出不同特征的创业机会需要有不同的市场竞争性行为组合来支持,以获得最大的预期收益。The existing study on the competitive action of new ventures is mainly proceeded from the strategy management, which lacks farreaching theoretical survey. On the basis of exploration of entrepreneurial opportunity, an optimal model, that analyzes the relationship between entrepreneurial opportunity and competitive action of new ventures has been established, and it is pointed out that the different entrepreneurial opportunities need different market competitive action combinations in order to get maximum expected profits.

关 键 词：创业机会 竞争性行为 

分 类 号：F224.0[经济管理—国民经济]