虚拟客户与新产品开发团队的知识交互系统模型  

Knowledge Systematic Interaction Model between Virtual Customer and NPD Team

作　　者：郑曦溪[1] 李海刚[1] 

机构地区：[1]上海交通大学安泰经济与管理学院管理科学与工程系,上海200030

出　　处：《科学技术与工程》2009年第3期806-810,共5页Science Technology and Engineering

基　　金：国家自然科学基金项目(70571052)资助

摘　　要：客户参与企业新产品开发时,与新产品开发团队之间的交互实质是知识的交互。在已知面向客户的知识推送一般模型的基础上,在虚拟客户参与新产品开发的具体环境下,构建了虚拟客户与新产品开发团队的知识交互系统模型,并分析了模型框架中的各主要部件的功能,描述了该模型的运行流程,并在结语中给出了该模型及其软件的应用前景。The nature of interaction between NPD-involved customer and NPD team is the knowledge interaction. A knowledge systematic interaction model is mainly established between virtual customer and NPD team in the detailed environment on the base of a general customer oriented knowledge push model. And the functions of the model＇ s main parts were analyzed and the running procedure was described. Finally, the application prospect of the model is also pointed out as well as the software based on the model.

关 键 词：新产品开发 客户参与 知识交互 知识推送 

分 类 号：G203[文化科学—传播学]