旅游非优区的优化开发选择——以岷江上游乡村旅游为例  

Optional developing options in non-optimal tourism district:A case of rural tourism from the upper reaches of Minjiang River

作　　者：杨德伟[1,2] 陈友军[3] 

机构地区：[1]中国科学院成都山地灾害与环境研究所,成都610064 [2]中国科学院研究生院,北京100049 [3]浙江旅游职业学院,杭州311231

出　　处：《生态学杂志》2009年第2期309-313,共5页Chinese Journal of Ecology

基　　金：中国科学院西部行动计划项目(KZCX2-XB2-02-03-02);中国科学院成都山地灾害与环境研究所知识创新资助项目

摘　　要：旅游非优区的乡村旅游开发与管理是值得关注的问题。运用参与式乡村旅游评估法和层次分析法,对设计的岷江上游羌族聚落牟托村3种乡村旅游开发模式所涉及的开发策略、开发潜力、运行机制、利益协调等问题,结合旅游非优区特点进行了探讨。研究表明:市场导向和资源导向的乡村旅游开发模式适宜于乡村旅游开发初期的发展,而产业导向的乡村旅游开发模式能调动旅游利益相关者的积极性,具有较强的发展潜力。为协调旅游相关利益者的利益诉求和克服旅游非优特点,实现当地生态经济系统的正向演替和形成良性反馈环,旅游非优区的乡村旅游开发应引入多中心管理方式。Rural tourism development and management is an issue worthy to be concerned with. By using the methods of participatory rural tourism appraisal and analytic hierarchy process, the issues of development strategies, development potential, operation mechanism, and interest coordination in relation to three designed models of rural tourism development in Moutuo village of Qiang Minority Community were discussed. The results revealed that market-oriented and resources-oriented rural tourism development models were fitful to Moutuo village at its primary stage of tourism development, and industry-oriented rural tourism development model had greater development potential. Polycentric management pattern should be introduced to the chosen models for overcoming the barriers of non-optimal characteristics and coordinating the interests of tourism involvers, while failure to do this could result in a destructive feedback loop, leading to the local ecosystem degradation and lower community support, and thus, the lose of competitiveness of rural tourism.

关 键 词：乡村旅游开发 多中心管理方式 旅游非优区 牟托村 

分 类 号：F592[经济管理—旅游管理]