基于区域、聚集效应同质企业定价选址模型  

Hotelling's Competition Based on Regional Effect and Agglomerate Effect

作　　者：苏兆国[1] 史本山[1] 

机构地区：[1]西南交通大学经济管理学院,成都610031

出　　处：《系统管理学报》2009年第1期67-71,共5页Journal of Systems & Management

基　　金：四川省软科学基金资助项目(05ZR-025-077)

摘　　要：加入产业集群的生产同质产品的2个寡头垄断企业,在线形市场、单位购买的条件下,比较了价格竞争损失和集群带来的效益后要调整原有的空间最大差异化的策略,即调整企业的定价选址策略。在无区域效应和聚集效应、只有区域效应、只有聚集效应以及两种效应共存4种条件下,采用倒推归纳法求解各种情况的二阶段博弈的子博弈Nash均衡解。通过比较分析发现,追求集群区域效应和聚集效应的同质企业,如果获得的成本节约大于价格竞争的损失,就会放弃最大差异化的选址策略;如果成本的节约不足以弥补价格竞争的损失,就会维持原来的最大差异化策略选择。After being into industrial cluster, with single unit demand and linear market, two firms of homogenous product compares the loss of price competition with the revenue of agglomerate, then they change their spatial maximum differentiation strategy or strategy of location-price in duopoly market. Under four conditions, including no regional and agglomerate effects only regional effect only agglomerate effects and both effects, it can get the sub game perfect Nash equilibrium of each one by backward induction. By comparing those, for getting regional effect and agglomerate effect, if the loss of price competition larger than the save of cost these firms give up the maximum difference strategy; otherwise, they remain the original spatial maximum differentiation strategy.

关 键 词：产业集群 区域效应 集聚效应 HOTELLING模型 

分 类 号：F224[经济管理—国民经济]