基于波特五力模型的我国造船产业结构分析  

Analysis of China Shipbuilding Industry Structure Based on Porter's Five Forces Model

作　　者：张光明[1] 吴燕[1] 

机构地区：[1]江苏科技大学经济管理学院,江苏镇江212003

出　　处：《江苏科技大学学报（社会科学版）》2009年第1期58-61,共4页Journal of Jiangsu University of Science and Technology(Social Science Edition)

基　　金：国防科技工业软科学研究课题"造船产业组织及其运行模式研究"(D07008)

摘　　要：应用波特五力模型,从现有企业竞争状况、新进入者威胁、买方议价能力、供应商议价能力、替代产品的威胁五个方面分析我国当前的造船产业结构。我国造船业存在规模小而分散、船舶配套业发展滞后、船舶产品结构不合理等问题。应从促进造船企业联合和重组、发展船舶配套业、开发高技术及高附加值的船舶产品等方面来优化我国造船产业结构。With the application of Porter＇s Five Forces Model, this paper analyses the current China shipbuilding industry structure from five aspects, including degree of rivalry between the existing competitors, the threat of newcomers, the bargaining power of buyers, the bargaining power of suppliers, the threat of substitute products. Some suggestions on optimizing China shipbuilding industry structure are presented at last, such as promoting the combination and reorganization of shipbuilding enterprises, supporting the development of marine equipment industry, developing of ship products with high-tech and high added value.

关 键 词：波特五力模型 造船业 产业结构 

分 类 号：F407.474[经济管理—产业经济]