文娱类信息消费的边际效用分析  

Analysis on Marginal Utility of Entertained Information Consumption

作　　者：娄策群[1] 王颖[1] 

机构地区：[1]华中师范大学信息管理系,湖北武汉430079

出　　处：《情报科学》2009年第5期754-757,782,共5页Information Science

摘　　要：本文在论述文娱类信息消费边际效用相关理论的此基础上,从消费时间间隔和个人偏好的依赖性两个角度,对同一文娱类信息消费和同类文娱类信息消费的边际效用进行了探讨。On the basis of treating the correlative theory of the marginal utility of entertained informa- tion consumption in this article, the authors probe into the marginal utility of entertained information consumption for the same one and the same type from two aspects, which are the consumption interval and the orientation of individual preference.

关 键 词：文娱类信息 信息消费 边际效用 

分 类 号：F49[经济管理—产业经济] G350[文化科学—情报学]