基于泛长三角区域分工合作的黄山市旅游产品结构优化  

Huang mountain city tourism product structure optimization basing on pan Yangtse River delta district cooperation

作　　者：盛学峰 章尚正[2] 

机构地区：[1]黄山市巅峰旅游研究中心,安徽黄山245000 [2]安徽大学旅游管理系,安徽合肥230039

出　　处：《特区经济》2009年第4期48-51,共4页Special Zone Economy

基　　金：国家社会科学基金项目<我国旅游业旅游资源开发和保护问题研究>(07BJY;134)系列论文

摘　　要：文章阐述了优化旅游产品结构对黄山市参与泛长三角区域分工合作的意义,分析了长三角区域旅游产品结构现状和黄山市旅游产品结构特征及存在的问题,提出了实现基础层次观光型旅游产品高级化,大力发展休闲度假、康体娱乐等提高层次的旅游产品,积极发展商务会议、乡村旅游、生态旅游、体育旅游、修学旅游等专门层次的旅游产品,促进文化与旅游深度结合,加强与泛长三角区域互动性开发等黄山市旅游产品结构优化对策。This article elaborates the significance of structure optimization of tourist product in Huang-shan City＇s participation in the division of labor and cooperation of the Pan-Yangtze River Region.According to the analysis on the current structure of tourist product in the Pan-Yangtze River Region and the structure features and current problems of tourist product of Huangshan City,this article puts forward counter-measures to optimize the structure of tourist product in Huangshan City,including advancing the normal sight-seeing tourist product,expanding high-level tourist product,such as leisure vacation and enter-tainment,developing special tourist product,such as business conference,country tourism and ecology tourism,PE tourism and study tourim,integrating culture and tourism,enhancing the mutual exploitation between Huangshan City and the Pan-Yangtze River Region.

关 键 词：泛长三角区域 分工合作 黄山市 旅游产品结构 优化 

分 类 号：F592.7[经济管理—旅游管理]