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作 者:王笛[1]
机构地区:[1]绵阳师范学院新闻与传媒学院,四川绵阳621000
出 处:《绵阳师范学院学报》2009年第4期125-127,共3页Journal of Mianyang Teachers' College
摘 要:近年来,媒介帝国主义逐渐成为全球化传播中的热点。本文从文化帝国主义的话语分析入手,对媒介帝国主义进行探讨,指出:媒介帝国主义的实质是文化帝国主义。媒介帝国主义是站在西方中心主义立场,以看似消解文化帝国主义的话语谈论方式,维护了媒介帝国主义的理论与实践。本文还试图从民族主义再次勃然兴起的背景入手,提出重新向民族传统与文化回归是对抗媒介帝国主义的一种可能路径。In recent years, media imperialism has been one of the heated .topics in international communication. The author attempts to explore this topic from the perspective of discourse analysis of cultural imperialism, aiming to point out that the essential of media imperialism is cuhural imperialism. The media imperialism is based on the occidental - centered theories and insists on its practice and theories in the form of dissolving discourses of cultural imperialism. This paper also tries to point out that national tradition and culture is a tentative means to fight against the media imperialism.
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