对科普文化产品经典之作《铁臂阿童木》的回顾和思考  

Rethinking Astro Boy:A Classic Piece of Science Popularization Culture

作　　者：马蕾蕾[1] 曾国屏[1] 

机构地区：[1]中国科协-清华大学科技传播与普及研究中心,北京100084

出　　处：《科普研究》2009年第3期44-50,共7页Studies on Science Popularization

基　　金：中国科协科普资助项目:科普与文化产业结合问题研究

摘　　要：通过对科普文化产品的经典之作《铁臂阿童木》的成长之路的回顾,从产业化和社会文化综合效应来思考其成功之处,进而对科普与文化产业的结合进行再思考。This paper reviews the history of Astro Boy which is a classic piece of science popularization culture. By focusing on the effects of both industrialization and society culture, it looks into the reasons why this product could be so successful. In consequence, the paper presents its rethinking of the integration of science popularization and the culture industry.

关 键 词：科普文化产品 铁臂阿童木 动画产业 产业链 

分 类 号：J954[艺术—电影电视艺术]