山东博山陶琉经营战略探讨  

OPERATIONAL STRATEGY OF POTTERY AND GLASS INDUSTRY IN BOSHAN,SHANDONG

作　　者：赵成姝[1] 韩雨南[1] 董普[2] 

机构地区：[1]北京工商大学嘉华学院财务与管理系,北京101118 [2]中国地质大学人文经管学院,北京100083

出　　处：《资源与产业》2009年第3期34-37,共4页Resources & Industries

基　　金：国家发改委<淄博陶瓷琉璃工业园区规划研究>

摘　　要：博山素有"陶琉之乡"之美誉,为全国五大陶瓷基地之一,是博山工业的支柱产业。随着经济一体化进程的加快,该行业的竞争越来越激烈。本文通过对山东博山陶琉产业的发展现状进行分析,找出制约其发展的各种问题,在此基础上联系国内外陶琉行业的发展趋势,借鉴其成功的实践经验,提出了振兴博山陶琉产业的发展战略。Boshan with a reputation of ＂town of pottery and glass＂ is one of five pottery and glass bases in China. As economic incorporation goes faster, the pottery and glass is facing a challenging competition. This paper analyzes the situation and issues of in Boshan pottery and glass development in Shandong, compares the global development trend of pottery and glass industry, and presents a strategy to boost Boshan pottery and glass industry based on the successful experiences.

关 键 词：博山 陶琉产业 发展战略 

分 类 号：F426.71[经济管理—产业经济]