我国职业篮球产业组织主体优化的路径选择——兼论职业篮球俱乐部发展走势  

The Way Choice of Main Part Optimal of Professional Basketball Industrial Organization in China: Discuss the Development Trend of Professional Basketball Club

作　　者：郭晓捷 顾永军[2] 

机构地区：[1]北京市交通学校,北京102618 [2]首都体育学院竞技体校,北京1000881

出　　处：《首都体育学院学报》2009年第4期478-481,共4页Journal of Capital University of Physical Education and Sports

摘　　要：通过对我国职业篮球产业主题——篮球俱乐部的分析研究,并与国外发达的篮球产业市场进行对比,虽然较之以往,我国的职业篮球产业有了较大发展,但目前总的来看发展其实还是有较大的不足之处,主要体现在产业规模不大、市场行为不成熟,缺乏相应的法制法规对其进行约束等几大方面。为了促进篮球产业的积极发展,要注意广开门渠,积极应对挑战,优化产业发展路径。Through to the professional basketball industry subject in China： basketball club＇s analytical study,and carries on the contrast with the overseas developed basketball industry market ,although compared with formerly, the professional basketball industry had the big development in China,but generally speaking actually has the big deficiency at present,mainly manifests in the industrial scale not in a big way, the market behavior is not mature,lacks the corresponding legal system laws and regulations to aline it to carry on the restraint and several big aspects and so on. In order to promote the basketball in dustry positive development,must payattention opens the door broadly the ditch,deals with the challenge positively,the optimization industrial development way.

关 键 词：职业篮球 产业组织 俱乐部 路径 

分 类 号：G841[文化科学—体育训练]