包装广告的法律监管现状及对策研究  

Current Situation and Countermeasures of Legal Supervision and Management of Packaging Advertisement

作　　者：刘英[1] 

机构地区：[1]湖南工业大学,株洲412008

出　　处：《包装工程》2009年第8期204-205,210,共3页Packaging Engineering

基　　金：湖南省社会科学基金基地委托立项资助项目(08JD39)

摘　　要：商品包装广告是指以商品包装材料为载体的广告。由于目前法律法规对这类广告的监管难以到位,建议,为确保商品包装广告的真实性和合法性,应对此制定相应的法制法规。Packaging advertisement refers to the advertisement with the carrier of commodity packaging. Current laws and regulations on supervision and management of packaging advertisement are not in place. It was suggested that relevant legislations be constituted to ensure the authenticity and legality of packaging advertisement.

关 键 词：包装广告 法律监管 现状 对策 

分 类 号：J524.2[艺术—艺术设计]