基于“信息迷茫”的图书馆营销策略  

Library Marketing Tactics Based on Information Messiness"

作　　者：郝志红[1] 

机构地区：[1]宁夏大学图书馆,宁夏银川750021

出　　处：《农业图书情报学刊》2009年第8期167-169,172,共4页Journal of Library and Information Sciences in Agriculture

摘　　要：人类进入信息社会,信息"爆炸式"增长,使得大学生在如此海量的信息面前不知所措,不知如何才能快速准确的找到自己所需要的信息。图书馆作为学校信息收藏机构,如何使学生解除迷茫心理,快速准确查到所需要的文献是本文的论述内容。Along with the development of information society, information has had an ＂exploding＂ increment, which has made university students get lost in front of the enormous information increment, and the students cannot access to information they want quickly and precisely. As an information collection department, how to help the students dispel the confusion to get the information is the library duty, and it is what this paper aims at.

关 键 词：信息迷茫 图书馆 营销策略 

分 类 号：G252[文化科学—图书馆学]