城市旅游业竞争力综合评价研究——以江苏各市为例  

Urban tourism industry competitiveness comprehensive evaluation research——take Jiansbu cities as example

作　　者：刘开兵[1] 

机构地区：[1]河海大学商学院,江苏南京210098

出　　处：《特区经济》2009年第8期138-139,共2页Special Zone Economy

摘　　要：区域旅游业竞争力状况是制定区域中长期发展战略和规划的重要依据,论文通过构建区域旅游业竞争力综合评价指标体系,并综合运用层次分析法(AHP)和多目标线性加权综合评价模型,对江苏13个地级市旅游业竞争力状况进行综合评价,并在此基础上,具体分析了各市旅游竞争力差异产生原因。The state of a region s tourism competitiv eness is the important basis for making its middle and long-term developmental stratege and planning. the paper constructions regional tourism competitiveness comprehensive evaluation index system, and also researches the regional tourism competitiveness in Jiangsu by using Analytic Hierarchy Process （AHP） and the multi-objective linear weighted comprehensive evaluation model .On this basis, the paper also analysises the causes of the differences produced in regional tourism competitiveness.

关 键 词：旅游业竞争力 层次分析法(AHP) 指标体系 评价 分析 

分 类 号：F592[经济管理—旅游管理]