Web3.0互联网盈利模式的设计与系统实现  

Design and implementation of Web3.0 Internet profit pattern

作　　者：刘芳[1] 袁健[1] 

机构地区：[1]上海理工大学计算机与电气工程学院,上海200093

出　　处：《计算机工程与设计》2009年第17期3989-3991,3995,共4页Computer Engineering and Design

基　　金：上海市重点学科建设基金项目(T0502)

摘　　要：对作为Web3.0时代主导产品的Web Service的盈利现状进行了分析,针对Web Service并未实现真正意义的盈利这一问题提出了基于窄告技术的Web3.0互联网盈利模式。Web3.0互联网盈利模式横向利用优化的窄告技术实现广告投放、纵向利用Web Service接口实现广告传输,通过设计使用窄告与用户网站的关键词匹配度算法实现窄告投放的最优化配置,从而使得利益最大化。根据该盈利模式设计实现的Web Service发布系统的体系架构及部分关键技术被详细介绍。The profit situation of web service which is the leading product of Web3.0 is analyzed, Web3.0 Interact profit pattern based on distributed advertisement is presented for web service does not achieve the true meaning of the profits. Web3.0 Internet profit pattern uses the optimized distributed advertisement technology to realize the ads＇ delivery in the horizontal, uses web service interface to realize the ads＇ transmission in the vertical, designs the key word matching algorithm between distributed advertisement and web sites to make distributed advertisement been put in the most optimal allocation, to make the interests maximize. The architecture and some key technologies of web service publishing system which is designed according to Web3.0 Internet profit pattern are introduced in details.

关 键 词：WEB3.0 WEB SERVICE 盈利模式 WEB Service发布系统 窄告 优化机制 

分 类 号：TP393[自动化与计算机技术—计算机应用技术]