效率、效益与零售企业竞争力——基于供应链与分销体系的改善  

Efficiency,Effectiveness and the Competitiveness of Retail Enterprises——Based on Improvements of Supply Chain and Distribution System

作　　者：梁云[1] 高诣[1] 

机构地区：[1]重庆工商大学商务策划学院,重庆400067

出　　处：《技术与创新管理》2009年第6期750-752,共3页Technology and Innovation Management

基　　金：重庆市哲学社会科学规划项目:"跨国零售西进与重庆零售企业发展研究"(2006-JJ22)

摘　　要：零售企业强劲外延扩张背后,内外资零售商在经营绩效、库存水平、缺货率以及第三方物流使用情况等方面呈现出明显差距。改善供应链与分销体系效率是零售企业内涵增长的关键。零售企业必须以供应链的深度整合来提高效率、效益与竞争力,发展内涵持续增长。Behind the strong expansion of extension of the retail enterprises, domestic and foreign retailers show a great gap in many aspects, such as operating performance, inventory levels, out-of-stock rates, the use of third-party logistics and so on. To improve supply chain and the efficiency of distribution are the key contents of growth in connotation of retail enterprises. Retail enterprises have to integrate supply chain in depth to improve efficiency, effectiveness and competitiveness in order to grow sustainahly.

关 键 词：零售企业 供应链 分销体系 内涵增长 

分 类 号：G931[文化科学]