蔬菜质量安全控制行为及影响因素分析——基于上海市农户的调查  

Analysis on the farmers'behavior in controlling vegetable quality and safety and the influencing factors based on a survey of farm households in Shanghai

作　　者：张莉侠[1] 王晓华[1] 施月欢[2] 闫其涛[1] 

机构地区：[1]上海市农业科学院农业科技信息研究所,上海201106 [2]上海市宝山区农业技术推广中心,上海201901

出　　处：《上海农业学报》2009年第4期89-94,共6页Acta Agriculturae Shanghai

基　　金：上海市哲学社会科学规划项目"农户蔬菜质量安全控制行为研究"(2008EJB008)资助

摘　　要：基于上海市农户蔬菜质量安全控制行为调查数据,对影响菜农蔬菜质量安全控制行为的因素进行了实证分析。结果显示,农户的蔬菜质量安全控制行为受到农户的行为态度、行为目标及认知行为控制的影响,其中,行为态度在三个变量中影响程度最大。此外,若菜农具有蔬菜安全生产的行为目标及认知行为控制,那么菜农从事质量安全控制行为的机率也会增加。An empirical analysis of factors influencing the farmers＇ control actions in vegetable quality and safety was made on the basis of a survey of Shanghai＇s farm households. The results showed that the farmers＇controt actions in vegetable quality and safety were affected by their behavioral atti- tudes, behavioral objectives and cognitive behavior control, and in these three factors the behavioral attitudes had the greatest effect. Moreover, if farmers had behavioral objectives and cognitive behavior control in safety production,the probability of farmers＇ taking control action in vegetable quality and safety would improved.

关 键 词：蔬菜 质量安全 控制行为 农户行为 

分 类 号：S63[农业科学—蔬菜学]