基于竞合模式的中原城市群旅游发展研究  

Study on Tourism Development of Central Henan Urban Agglomeration Based on Co-competition Models

作　　者：朱晓翔[1] 

机构地区：[1]河南科技学院旅游管理系,河南新乡453003

出　　处：《北方经贸》2010年第3期122-124,共3页Northern Economy and Trade

基　　金：河南省科技发展计划软科学项目(082400451500)

摘　　要：随着旅游业对区域经济发展及社会进步的巨大作用的显现,导致了一些旅游地之间的激烈竞争,同时为实现"多赢"与"共生",为实现区域旅游的共同发展,全面提升区域旅游的整体吸引力,旅游地之间进行合作是一种必然趋势。实现区域竞合要构建以政府推动、市场为导向、企业为主体的竞合模式。应实施旅游产品错位开发战略、旅游品牌形象化战略、联合开拓旅游市场战略和旅游产业集群化战略。With the great effects of the tourism industry for advancing regional economic development and social progress, some fierce competition has been led to between some tourist destinations. But to achieving ＂multi win＂ and ＂symbiosis＂, It is inevitable to strengthen regional tourist cooperation for enhancing the overall attractiveness of tourism. In order to achieving the integration of tourism development, based on study of the tourism space relationship of regional competition and cooperation, this paper discusses the possibility and feasibility on implementation of co-competition models in Central Henan Urban Agglomeration and put forward some measures.

关 键 词：竞合模式 中原城市群 旅游发展 

分 类 号：F590.3[经济管理—旅游管理]