我国农村消费需求不足的原因及对策探讨——基于马克思消费和流通理论的分析  

Discussion on Insufficient Consumption Demand in Rural Areas of China——Analysis based on Marxist consumption and circulation theory

作　　者：戴蕾[1] 王非[1] 

机构地区：[1]南京大学经济学院,江苏南京210093

出　　处：《兰州商学院学报》2010年第1期16-20,共5页Journal of Lanzhou Commercial College

基　　金：国家社会科学基金重大项目"经济转轨中城乡互动;工农互促发展道路问题研究"(05&ZD033)

摘　　要：根据马克思消费和流通理论,本文认为我国农村消费需求不足的原因是农民消费力较低和农村流通网络发展滞后。因此,为了启动农村消费,政府应当实施两类政策:(1)提高农民个人消费力的收入政策和价格补贴政策,以及提高农村社会消费力的分配政策;(2)通过推动城市连锁经营和超市向农村延伸,完善农村的流通网络,节约农民购买消费品过程中的流通时间和流通费用。同时政府必须注重两类政策的协调与配合,才能达到最佳的政策效果。According to Marxist consumption and circulation theory, this paper puts forward the main rea- sons which lead to insufficient consumption demand are inadequate consumptive power and laggard circu- lation network in rural areas. In order to stimulate consumption demand in rural areas, a series of policies implemented by government include ： （ 1 ） incomes and price subsidy policies raising personal consump- tive power and distribution policy enhancing social consumptive power; （2） incentive policy pushing ur- ban chain stores and supermarkets towards rural areas which would improve circulation network in rural areas and save peasants＇ time and cost in purchasing goods. On the other hand, in order to achieve bet- ter policy effects, the coordination of two policies is very important for increasing consumer demand in rural areas.

关 键 词：农村 消费力 流通网络 流通时间 流通费用 

分 类 号：F323[经济管理—产业经济]