论数码技术优越性及其对摄影市场的催生效应  

On the Advantages of Digital Technology and its Effect on Hastening Parturition of the Photographic Market

作　　者：蔡婷[1] 贾晓[2] 

机构地区：[1]河南大学艺术学院,开封475001 [2]炎黄职业技术学院,涟水223400

出　　处：《企业活力》2010年第2期39-42,共4页Enterprise Vitality

摘　　要：就目前摄影市场所包含的基本内容而言,无论是摄影营销方面还是摄影服务方面,都显示出了空前的活力,摄影市场涉及亿万消费者、它的营销潜力是一个无穷大的传统行业。但由于国内摄影市场起步较晚,相关的专业培训相对贫乏,以往的师徒式传授无论从方法到技术,都已经不能满足目前经济发展的要求。随着数码影像产品的兴起和发展,摄影市场不得不经历一场科技革命的阵痛——由传统摄影向数码摄影转变;在摄影市场领域,这种转变的趋势之所以尤其突出,主要在于数码技术千万像素的相机摄影相比传统摄影所具有的更大优势性与优越性。As far as the basic content involved in the current photography market concerned,both photography or photographic marketing services have shown unprecedented vigor.Photography market involves hundreds of millions of consumers and its marketing potential is an infinite traditional industry.However,because of the late start of the domestic photographic market and the shortage of relevant professional training,the traditional master-and-apprentice-style approach in terms of both methods and technology have proven unable to meet the current demands of economic development.With the rise of digital imaging products and development of photography market have to go through the throes of a technological revolution─changing from traditional photography to digital photography;in segments of the photographic market,the reason why such a trend of change is particularly conspicuous lies mainly in that advantages of digital photography with a camera with tens of millions of pixels have a greater superiority compared with traditional photography.

关 键 词：数码技术 摄影市场 催生效应 

分 类 号：F405[经济管理—产业经济]